How Trustly raised the stakes at ICE 2017

It’s like Vegas, but in London.

Last week marked the annual ICE Totally Gaming show, focused on the international gaming industry. With more than 28,000 attendees representing land-based and online casinos, game developers, payment service providers and more, it’s one of the flashiest events of the year and an overload for the senses. Which is why we love it.

It was our seventh time attending ICE, but this year was especially exciting for us because we launched instant withdrawals throughout the UK. We now proudly support the following 13 UK banks:

HSBCYorkshire BankNationwide
BarclaysClydesdale Bank PLCUlster Bank
Lloyds BankMetro Bank PLCRBS
Santander UKCo-operative BankNatWest

We also showed off our newest product, Trustly Direct Debit. Watch how it works below:

Trustly Direct Debit lets players bet faster thanks to a simplified deposit process. After registering for a direct debit mandate, players can place bets with just one tap, so they’ll never miss out on the action.

It was a jam-packed three days, but every second was exhilarating. Check out some pictures from the event below.

Of the more than 28,000 people gathered at ExCel in London to see the latest innovations in gaming…

…these three might just have been the most excited.

Samuel Barrett, Director of Gaming at Trustly, took some time to speak with a journalist about the payments industry. (Video coming soon!)

And on Wednesday afternoon, we welcomed some acrobats to our booth.

See you again next year!

  • gaming